By Myra Norton on
5/28/2010 10:30 AM
Read to stop painting your house and start moving? A great primer from HBR:
This article from the January/February issues of the Harvard Business Review offers a wonderful exploration of what it takes to create a customer-centric organization.
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By Myra Norton on
5/24/2010 6:40 AM
Don't paint your house to avoid moving...
I love that expression- it embodies the idea that we so often try to make superficial changes in our lives when what we really need is change at a much deeper level.
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By Myra Norton on
5/20/2010 10:05 AM
This is a great article and video from Fast Company that has an interesting (and parhaps not too obvious) tie to human networks. In it, Dan Heath of Made to Stick talks about the idea of scaling solutions rather than solving problems - something he calls "finding the bright spots."
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By Myra Norton on
5/11/2010 12:34 PM
This HBR article made me think about Everett Rogers' classic diffusion curve.
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By Myra Norton on
5/7/2010 6:43 AM
This article from the latest McKinsey Quarterly struck a chord with me. The authors' approach to dissecting "word of mouth" is clever and in my opinion, spot on. In short, they identify three types of word-of-mouth: experiential, consequential, intentional.
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By Myra Norton on
4/30/2010 7:37 AM
Could you guess it - the other question I have about this article?
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By Myra Norton on
4/28/2010 3:41 PM
A friend send me this recent Ad Age article about "Peer Influence Analysis". I had to go to the dictionary to make sure that I was clear on the definition of influence. Here is what I found:
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By Myra Norton on
4/24/2010 1:59 PM
So back to the AdAge article featuring Duncan Watts. Did you see that beautiful truth? It's in the following paragraph:
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By Myra Norton on
4/20/2010 7:25 AM
Let me premise this post by saying that I am a huge fan of Duncan Watts and his research, and have had the pleasure of talking with him about network science and the concept of influence.
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By Myra Norton on
4/19/2010 7:55 AM
Remember lesson #1 from The Oracle of Bacon? When studying networks, you must understand the context. I am going to share a couple of examples to illustrate why this is such a critical question to ask.
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