Business Wire released an article last week stating that 55% of consumers want an ongoing dialogue with brands, according to a recent survey conducted by ExpoTV. This video-based social network found that direct consumer engagement creates brand advocacy. Consumers have a growing desire to talk to both familiar and new brands.
Check it out here.
Is your company willing to engage and listen?
There are knowledgeable, enthusiast, and influential individuals that would like to talk.
