This video was taped before the 2008 CASE Summit and features Nayeli Garcia, Associate Director of University Programs. Along with Community Analytics' CEO, Myra Norton, Garcia presented the session entitled "The Power of Human Networks®: Increasing Institutional Support."
Summary: By understanding the social networks that exist between alumni, universities are able to leverage existing relationships to improve their events, increase participation and reach new donors. Community Analytics partnered with University of Virginia to better understand these networks in an effort to reach alumni who aren’t currently engaged with the institution. Equipped with alumni network analysis, the University of Virginia reconnected with multiple alumni whom they had been trying to involve for years and recruited four new trustees, within just two months of completing the study. This session offers a summary of the data collection methodology, analysis and results.
Nayeli Garcia will be hosting a live webinar for all those who missed the session. To be included in this webinar, please contact Kristin Fiorilli at marketing@comlytics.com.
